Overview
The National Museum of Mexican Art is known as one of the most prominent first-voice institutions for Mexican art and culture in the United States. Located in Chicago, Illinois, NMMA is where anyone can go and learn about the wonderful Mexican culture and the artists that have emerged from it. With over 10,000 pieces included in the collection, NMMA partakes in many travel exhibitions every year at museums all around the country.
Approach
This rebrand served as a fresh start for NMMA. A more modern and sleek look while still including the bold, bright colors Mexican art is most known for. This exhibition highlights three portrait artists from the 1800s–1900s. Using illustration and abstract photo collage, the brand style is bold and unique, just like the artists presented.
